vsEvertune alternative: measuring the model vs fixing the page
Evertune measures how AI models describe your brand when nobody prompts them with your name — an unaided AI Brand Index built by sampling each model 100 times, across 11 models, at $800/month with a demo required. That is brand measurement, closer to a tracking study than to SEO. SERPclimber costs $149/month per site and works on the pages you own. Here is the honest comparison.
· 5 sources cited below
SERPclimberEvertuneThe short verdict
Evertune is not really a competitor to a per-site SEO product, and the most useful thing this page can do is explain why — because "AI visibility" is being used to describe two genuinely different jobs.
Evertune's core asset is the AI Brand Index: a 0-100 score for how likely models are to include and recommend your brand when your brand is not mentioned in the prompt. They build it statistically, prompting each platform around 100 times per model across 11 models including ChatGPT, ChatGPT Search, Gemini, Gemini Search, Google AI Mode, Google AI Overviews, Meta AI, Claude, Perplexity and DeepSeek. Around that sit Word Association analysis, Shopping Intelligence, a Content Studio producing 25 AI-optimised articles a month on Pro, and an Advertise module with affiliate partnerships and AI retargeting. Their own FAQ draws the line explicitly: GEO optimises for being mentioned and recommended inside AI answers, while SEO optimises for ranking links on a results page.
That is a brand measurement product for advertisers, priced accordingly at $800/month for Pro with Enterprise custom, and sold through a demo — there is no self-serve signup and no free tier.
SERPclimber is the other job. We work on pages you own: Search Console shows which are losing clicks, we draft a variant from that page's own query data, publish it to your CMS on your approval, and run it as a live experiment against its baseline with automatic rollback. Five engines, $149/month per site, no demo.
If the question keeping you up is "what do models say about our brand category-wide, and can we advertise against it" — Evertune, and we are not a substitute. If it is "which of my pages is slipping and did my fix work" — that is us, at roughly a fifth of the price.
What each one costs
~/serpclimber/pricingSERPclimber
Per site. Every module included — no tiers and no feature paywalls.
- $119/mo per site billed annually ($1,428/yr, 20% off)
- Extra sites $69/mo each, on the same subscription
- 25 live AI Visibility asks and 12 experiment starts per site each month, pooled across your account
- Browsing the discovered question index costs nothing — asks are only spent firing a question live
- Optional, capped overages: $0.50 per extra ask, $6 per extra experiment start
- No OpenAI or Ahrefs keys to bring; model and data spend is priced in
Evertune
Pro, published on their site. Enterprise custom. Demo required — no self-serve signup.
- Pro: $800/mo — 100,000 prompts tracked across 11 AI models
- Pro includes daily, weekly or monthly frequency, global language and country tracking
- Pro includes 25 AI-optimised articles a month via Content Studio and 3 onboarding sessions
- Pro includes affiliate advertising partnerships and AI retargeting
- Enterprise: custom — adds AI website optimisation, AI bot analytics for your domain, and SSO
- No free tier and no self-serve trial; "Request a demo" is the only route in
Evertune publishes a real Pro price, which is rarer than it should be at this end of the market. Third-party sites quote higher enterprise figures; those are unconfirmed by Evertune and excluded here. Reviewed 2026-08-09.
SERPclimber vs Evertune
| SERPclimber | Evertune | |
|---|---|---|
| What it actually measuresThis is the whole difference. Theirs is a brand tracking study; ours is page-level work. | Whether your pages and brand appear in answers, and whether a change you made moved that | Unaided brand presence inside models — an AI Brand Index scored 0-100 when your brand is not in the prompt |
| Entry price | $149/mo per site (or $119/mo billed annually) | $800/mo for Pro; Enterprise custom |
| How you buy it | Self-serve — see /pricing | Demo required; no self-serve signup and no free tier documented |
| Engines and models coveredGoogle AI Mode, Meta AI and DeepSeek are not tracked by us. | ChatGPT, Google AI Overviews, Perplexity, Gemini and Claude | 11 models including ChatGPT, ChatGPT Search, Gemini, Gemini Search, Google AI Mode, AI Overviews, Meta AI, Claude, Perplexity and DeepSeek |
| Sampling depthTheir statistical approach is the right one for a brand index; ours is built for checking a specific change. | 25 live asks per site each month, pooled — targeted rather than statistical | 100,000 prompts tracked, sampling each platform around 100 times per model |
| Finding which pages to fix | Google Search Console-driven — pages losing clicks and queries just outside the threshold | AI website optimisation and a site audit report, on Enterprise only |
| Writing the changeTheirs produces new articles; ours rewrites pages you already rank with. | Drafts variants of your existing pages from those pages’ own query data | Content Studio generates 25 AI-optimised articles a month on Pro |
| Publishing the change | Publishes to your CMS once you approve | Not documented |
| Proving a change worked | Live experiments against the page’s own baseline, with automatic rollback of losing variants | Not documented — measurement is a tracked index over time rather than a controlled test |
| AdvertisingReflects their founding team’s ad-tech background; nothing comparable here. | Not offered | Advertise module with affiliate partnerships and AI retargeting, plus an Ads Agent |
| AI bot analytics | Not offered | Available on Enterprise |
Which fits your team?
~/serpclimberbest forChoose SERPclimber if…
You own a website and your problem is page-level. Which of my pages is losing clicks, what should I change, and did the change work. You want to buy it today without a sales call, run it on one site, and spend $149 rather than $800. You are not trying to move a category-wide brand score; you are trying to stop a specific page from sliding.
Choose Evertune if…
Your question is a brand question, not a page question. You want to know how models describe your brand unprompted, how that compares to competitors, what words attach to you, and whether your products surface in AI shopping answers — measured properly, with statistical sampling rather than spot checks. You have a budget for advertising against those findings. That is a real and well-built product, and nothing we do replaces it.
Unaided brand measurement is not SEO, and Evertune agrees
The most valuable thing Evertune publishes is a distinction most of this market blurs. Their FAQ states that GEO optimises for being mentioned and recommended inside AI answers, while SEO optimises for ranking links on a search results page.
Their AI Brand Index measures the first thing, deliberately, by asking models about your category without naming you and counting how often you come up and in what position. That is an unaided awareness study, run against language models instead of survey panels. Sampling each platform around 100 times per model is what makes the number stable enough to trust.
We measure something narrower and more actionable: whether the specific pages you own get cited, and whether a change you shipped moved that. Twenty-five live asks a month is nowhere near a brand index and is not trying to be.
Read that as a scoping decision rather than a scoreboard. If you need to report an AI brand score to a CMO, we do not produce one.
- Evertune: unaided category prompts, brand not named, 0-100 index
- SERPclimber: named checks against pages you own, tied to a change you made
- Evertune samples ~100 times per model across 11 models
- Their own FAQ separates GEO from SEO explicitly
$800 a month and a demo, or $149 and a signup
Evertune publishes its Pro price, which is more honest than most enterprise vendors in this category, and $800/month buys a lot: 100,000 tracked prompts, 11 models, daily frequency, global language and country coverage, 25 generated articles and three onboarding sessions.
It is also gated. There is no free tier and no self-serve trial — a demo request is the only way in, and Enterprise pricing is custom.
We are $149/month per site, $119 billed annually, with extra sites at $69. You sign up and start. There is no free plan here either, and we would not pretend otherwise, but there is no sales call between you and the product.
The five-fold price gap mostly reflects who each product is for. Evertune is priced for a brand team with an advertising budget. If that is not your situation, the comparison resolves quickly.
- Evertune Pro: $800/mo, demo required, no free tier
- SERPclimber: $149/mo per site, self-serve, extra sites $69/mo
- Evertune Enterprise adds bot analytics, site optimisation and SSO
- Neither product offers a permanent free plan
Where Evertune is simply the better buy
You need a defensible brand number. Statistical sampling at ~100 prompts per model is a methodology you can put in front of a board. Spot checks are not, and ours are spot checks by design.
You want to advertise against the findings. Affiliate partnerships, AI retargeting and an Ads Agent — built by a team out of The Trade Desk and AdBrain. There is no equivalent here and there will not be.
You sell products and care about AI shopping answers. Their Shopping Intelligence checks whether your products appear with prices, reviews and purchase links. We do not look at that.
You need word association and sentiment at brand level. Which terms models attach to you, tracked over time.
- Statistically sampled AI Brand Index — not available here
- Advertising, affiliate partnerships and AI retargeting — not available here
- Shopping Intelligence for product answers — not available here
- Brand-level word association and sentiment — not available here
These two products barely overlap. Evertune answers a brand question with statistics; SERPclimber answers a page question with experiments.
If it is the page question you have, SEO Experiments and AI Visibility are the right places to start.
Frequently asked questions
Pro is published at $800/month and includes 100,000 tracked prompts across 11 AI models, daily/weekly/monthly frequency, global language and country tracking, 25 AI-optimised articles a month and three onboarding sessions. Enterprise is custom-priced and adds AI website optimisation, AI bot analytics and SSO. There is no free tier or self-serve trial — a demo request is the only way to buy.
Not really, and their own FAQ says as much — it separates GEO, which optimises for being mentioned inside AI answers, from SEO, which optimises for ranking links on a results page. Evertune measures unaided brand presence inside models rather than the performance of specific pages you own. If you want page-level work, that is a different category of product.
It is Evertune’s core metric: a 0-100 score for how likely AI models are to include and recommend your brand when your brand is not mentioned in the prompt. They build it by sampling each platform roughly 100 times per model, which is what makes it stable enough to report as a trend. Think unaided brand awareness research, run against language models.
No — $800/month for Pro against $149/month per site here, and theirs requires a demo while ours is self-serve. The gap reflects different buyers: Evertune is priced for a brand or advertising team, and SERPclimber for someone running one site or a few.
Controlled experiments or split tests are not documented anywhere on their site. Their measurement is a tracked index over time, which shows movement but does not isolate cause. SERPclimber runs each published change as a live experiment against that page’s own baseline and reverts losing variants automatically.
Yes, and for a large brand they answer different questions cleanly — Evertune for the category-level brand index and any advertising built on it, SERPclimber for finding, fixing and testing the individual pages. There is very little duplicated spend because there is very little overlap.
Every competitor figure here was checked against their own site on 2026-08-09, and the sources are listed above so you can verify them yourself. Pricing and engine coverage move quickly in this category — if you are reading this months later, check their pricing page before making a decision on our numbers.
Point it at your site.
A project takes one domain. The first pass tells you what it found — before anything changes on your site.